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Crack The LinkedIn Code: Connect, Engage, Grow
Getting Started
Welcome & Introduction (1:49)
Course Overview (Worksheets) (1:24)
Understanding LinkedIn
Understanding the Importance of LinkedIn for Business Growth (4:43)
Setting Goals for Your LinkedIn Strategy (8:36)
Building Your Brand Foundation
Optimizing Your LinkedIn Profile (11:43)
Cultivating a Powerful Mindset (14:29)
Navigating the Roadblocks: How to Avoid Failure (12:46)
Discovering Your Authentic Self (7:32)
Mastering Your Niche: Beyond Niching Down (9:18)
Crafting a Compelling Personal Brand Story (9:25)
Creating a Consistent Brand Image (3:51)
"My Vision" Worksheet (2:07)
Creating Content that Converts
Crafting Content through Four Content Pillars (9:32)
Crafting Posts, Powerful Hooks and CTAs (13:08)
Visual Hooks: Leveraging Lifestyle Photos (8:04)
Video Content: Amplify Your Authority (7:20)
How to Edit Your Videos: Capcut (11:28)
Driving Conversions on LinkedIn (9:56)
Creating Long-Lasting Connections
Establishing Meaningful Relationships on LinkedIn (3:57)
Networking Strategies for Building Connections (4:53)
Leveraging LinkedIn Groups for Networking (5:49)
Building an Engaged Audience
Understanding Your Target Audience on LinkedIn (1:47)
Niche Research Worksheet (3:11)
Engaging with Your Audience Through Content (1:49)
Using LinkedIn Analytics to Measure Engagement (10:39)
Maximizing Your Content Reach
How The LinkedIn Algorithm Works (6:21)
Using Hashtags and SEO to Increase Visibility (6:35)
Increasing Total Monthly Revenue (Sales)
Refining Your Offer and Sales Process (17:30)
Crafting a Powerful Sales Page (9:07)
Implementing Lead Generation Strategies (Sales Navigator) (16:07)
Optimize Searches and Creating Lists on Sales Navigator (9:32)
Converting Connections into Clients or Referral Partners (Heart-Centered Scripts) (21:36)
Tracking Your KPIs (Key Performance Indicators) (6:31)
Delegating Outreach: Finding a VA (Virtual Assistant) (5:45)
Maintaining Development and Growth
Reviewing Your Metrics and Goals (4:03)
Challenges and Opportunities for Continued Growth (10:13)
Creating an Action Plan for Ongoing Success (5:14)
Using LinkedIn Analytics to Measure Engagement
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